Monday, February 28, 2011

Vivienne Westwood opens first U.S. flagship store in L.A.


VIVIENNE WESTWOOD:
A Store Is Born




Vivienne Westwood opened her first U.S. store and showroom on a prime stretch of Melrose Avenue in West Hollywood. This was a surprise location for her international brand because there is no NYC location yet. The store's spot is a 3-story building of 10,000 sq ft of retail space, the store has an expansive wholesale showroom and a rooftop patio.  It is beautifully inspired by gilded Parisian hotels. The store mixes Vivienne’s baroque-punk or punk-but-polite British style.



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